The UK uses more plastic cotton buds than any other European country– a staggering 13.2bn a year. With a wide range of all makeup products, there’s a large diversity to choose from. It may be one of Instagram’s most photographed brands – you’ll have seen its cool, minimalist packaging on a shelfie or nine – but it’s comforting to know that millennials are lusting after recyclable glass, not landfill-bound plastic. But this is not always the case. Set design: Rhea Thierstein, hat follows is an imperfect list, a subjective selection of great quality beauty brands trying to do better for the good of the planet. When it comes to choosing skincare and wellbeing products … With a wide variety of skin and hair care to choose from, Love, Beauty & planet are a sustainable alternative that you won’t regret trying. Choosing sustainable beauty brands covers a wide range of factors. Cool girls’ favourite Bleach’s bottles will be 100% PCR by the end of this year; its cardboard and paper already are. Bésame; 9. The sustainable beauty brands to have on your radar. And she was rarely wrong. As one would expect from a brand using biofermented sea kelp, La Mer’s charitable focus is on the sea. For makeup artist Kirsten Kjær Weis, recyclable or recycled packaging seemed to be delaying its retirement in landfill. PPD allergics can almost rejoice: it blends, rather than covers, greys. Meanwhile, it is launching a bodycare product made from dairy industry byproduct whey. It is clear that going eco-friendly can lead to spending more money on products. Many of us look for recycled plastic (living only about three lives), others prefer infinitely recyclable (but much heavier to freight) glass. But don’t worry, we have researched sustainable beauty brands that will help you improve your skin and hair. Burt’s Bees is an incredible company that developed from a small bee farm around 30 years ago. E.L.F is for every eye, lip, and face, so there is no discrimination when it comes to diversity. All using sustainable or recycled packaging, they aim to minimize their carbon footprint as much as possible. Dirty Hippie Cosmetics is another sustainable beauty brand that has focused on the shampoo, conditioner, and soap bars. If none of these are right for you, another alternative is to use home made remedies. The UK uses more plastic cotton buds than any other European country– a staggering 13.2bn a year. Pick a handstitched, refillable leather case (genuine or vegan) and a lipstick finish (satin, matte or balm), choose any colour from the existing lineup or from a vast Pantone library, give it a name and the whole thing arrives in a stunning recycled cardboard presentation box, complete with vegan lipstick refill, in the post. These come in a variety of scents and solutions for certain skin types. Designed in Scandinavia, with the Indian woman, climate and lifestyle in mind, the brand … Ingredients are ethically sourced in the UK; soap bars are packaged in biofilm or recycled paper; and where plastic exists, refills are available minus the harder-to-recycle pump. This sustainable beauty brand aims to make a positive impact on the environment. Try Damage Remedy Daily Hair Repair, £25 (100ml): I use this leave-in balm in place of conditioner (which weighs down my fine hair) and the difference in appearance, condition, manageability, texture and ease of styling has been dramatic. Famous for their revolutionary shampoo and conditioner bars, Ethique asks you too #Giveupthebottle. Working towards sustainability by creating ideal and ethical cosmetic products. 5. Note that not all of the brands mentioned are 100% vegan, as some do use organic beeswax, honey, and/or carmine in a few of their non-toxic and clean products. “Always use the good bath oil,” she said. Being accountable for the ingredients isn't just making sure they're of a high quality and sourced well. I’m not sure why it took me so long to realize there’s a Natural Beauty & Wellness category within Nordstrom’s Beauty … With their commitments to being eco-friendly, they produce annual sustainability reports. Curly types swear it’s magic. Indie brand Beauty Bakerie was founded in 2011 by Cashmere Nicole, and their dessert-themed makeup will make you feel happy inside. Not only do they create animal-friendly skincare but they also have a wide range of cosmetics. I’ve been waiting 10 years for L’Oréal to produce a 100% natural, permanent colourant containing no PPD, PTD, ammonia or peroxide. Its Blue Heart Oceans Fund has donated more than £4m to conservation projects. Their mission is to create a plastic-free world. Perfect as a pre-foundation primer or worn alone. Try Sensitive Shave Cream, £3.50 (100ml): I wish all brands selling at these prices gave this much of a damn. Sustainable And Eco Friendly Makeup: 14 Best Ethical Beauty Brands. The first UK brand to be Look For The Zero certified, Neal’s Yard successfully campaigned alongside Greenpeace against microbead use. Single-use plastics have been removed from bleach and colouring kits (the mixing bowl is a sustainable coconut shell), and product refilling stations set up in salons. This brand’s distinctive triangular boxes are made of recycled paper in a female-owned factory in Bali which transforms local waste into packaging. All plant-based products are inspired by the founders’ father who discovered the plant-based skin supplement known as Elderflower cream. This is to protect the environment, animals, and people using the products. Try GinZing Energy-Boosting Tinted Moisturiser SPF40, £32 (50ml): a brilliant day cream for adding colour, covering blemishes, protecting against UV and restoring perkiness. Simply by reducing the thickness of packaging, it reckons it has already saved 28 tonnes of plastic; by 2025, it wants all its bottles to be of 100% recycled plastic and every store to offer recycling. Dirty Hippie has a new featured collection including all original products. Makeup artist Namrata Soni has launched her vegan and sustainable beauty and cosmetic brand – Simply Nam. Skin test remains essential. Try London Poppy, from £24 (10ml): bright, citrus, almost impossible to dislike (even for the perfume averse). So were born the cruelty-free and totally organic lipsticks. The founder created these products due to the difficulty of finding natural products at a price she could afford. The toothbrushes thrown away each year in the US alone could stretch round the planet four times, and the composite plastics used render them unrecyclable. With all of their products being vegan and free from animal testing, you can give your skin that luxury treatment guilt-free! A. This brand’s bronzers, brow powders, eyeshadows, eye primers, shine-up powders and blushers are all plastic free; some items, such as the mascara, use minimal plastic refills housed in biodegradable bamboo handles. 1. Eco Minerals; 11. Return empty bottles to counters to be cleaned and refilled, for 20% less than the original. Through creating a campaign named #kissandmakeup they also contribute towards stopping bullying and harassment. … If you’re going for the perfect no-makeup look, W3LL PEOPLE is the brand for you. What makes a beauty product sustainable? Elate Cosmetics; 7. While Elate Beauty strives for green beauty… Although most of these sustainable beauty brands ship worldwide, it is better if you buy locally sourced products. They support the communities and environments from which they source their ingredients. Disciple is already one of my go-to skincare brands when I'm going through a bout of hormonal acne, so I'm delighted that its sustainable beauty credentials are so strong. Available: iHerb | Amazon | Nourished Life. According to research at Ohio State University, the average lifespan of a hairbrush is under a year, and most head straight to landfill. More information. REN is a skincare company that aims for “Clean skin and a clean environment”. The founder promotes having an equal balance in life between mind body and spirit. Achieved in partnership with projects such as ‘Habitat for Humanity’ and ‘Step Up’. 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